Exploring marketing research / William G. Zikmund, Barry J. Babin.
By: Zikmund, William G.
Contributor(s): Babin, Barry J.
Material type:![materialTypeLabel](/opac-tmpl/lib/famfamfam/BK.png)
Current location | Call number | Copy number | Status | Date due | Item holds |
---|---|---|---|---|---|
University of Santo Tomas-Legazpi College of Business Management and Accountancy | Circ HF5415.2 .Z68 2010 (Browse shelf) | 1 | Available |
Includes access code for access to Qualtrics, a web-based survey tool(http://www.qualtrics.com/exploring).
Includes bibliographical references and index.
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