Advertising concepts and applications / (Record no. 31170)

000 -LEADER
fixed length control field 00783nam a22002417a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250415095841.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250415b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781984679451
040 ## - CATALOGING SOURCE
Transcribing agency OSt
Description conventions rda
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5823
Item number .A12 2023
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Edition number 23
110 2# - MAIN ENTRY--CORPORATE NAME
9 (RLIN) 12988
Corporate name or jurisdiction name as entry element 3G E-Learning, LLC.,
Relator term author.
245 1# - TITLE STATEMENT
Title Advertising concepts and applications /
Statement of responsibility, etc. authored and edited 3G E-Learning, LLC.
250 ## - EDITION STATEMENT
Edition statement Second edition
260 #1 - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York, New York :
Name of publisher, distributor, etc. 3G E-Learning, LLC,
Date of publication, distribution, etc. [2023]
260 #4 - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. ©2023
300 ## - PHYSICAL DESCRIPTION
Extent xii, 454 pages :
Other physical details color illustrations ;
Dimensions 25 cm.
500 ## - GENERAL NOTE
General note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 9938
Topical term or geographic name entry element Advertising.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 34
Topical term or geographic name entry element Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 14906
Topical term or geographic name entry element Branding (Marketing)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books - Circulation
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type Public note
          Circulation University of Santo Tomas-Legazpi Main Library University of Santo Tomas-Legazpi Main Library Circulation 2025-04-15 Circ. HF 5823 .A12 2023 ML062303 2025-04-15 2025-04-15 Books - Circulation JB

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