Strategic Marketing (Record no. 21266)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00442nam a22001577a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170929134620.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170929b xxu||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | OC |
| Transcribing agency | OC |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.135 .C855 2009 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 9th ed. |
| Classification number | HF5415.135 .C855 2009 |
| 245 ## - TITLE STATEMENT | |
| Title | Strategic Marketing |
| Statement of responsibility, etc. | Cravens, David W. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 9th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | [Bostonl]: |
| Name of publisher, distributor, etc. | McGraw-Hill |
| Date of publication, distribution, etc. | c2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv,784 p.: |
| Other physical details | ill.: map: |
| Dimensions | 26 cm. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books - Circulation |
No items available.