Go, Josiah.
Marketing plan : building the profitable preferred brand / Building the profitable preferred brand Josiah Go. - [Metro Manila] : Josiah Go, c1997. - xv, 340 p. : ill. ; 23 cm.
Includes bibliographical references (p. 297-298) and indexes.
9719186003
2008453554
Marketing--Philippines.
Brand name products--Philippines--Marketing.
HF5415.12.P6 / G63 1997
HF5415.12.P6
Marketing plan : building the profitable preferred brand / Building the profitable preferred brand Josiah Go. - [Metro Manila] : Josiah Go, c1997. - xv, 340 p. : ill. ; 23 cm.
Includes bibliographical references (p. 297-298) and indexes.
9719186003
2008453554
Marketing--Philippines.
Brand name products--Philippines--Marketing.
HF5415.12.P6 / G63 1997
HF5415.12.P6