Morrison, Alastair M. Marketing for hospitality and travel marketing / Alastair M. Morrison. - Australia : Delmar Cengage Learning, 2010. - xxv, 786 p. : ill. (some col.) ; 27 cm. Includes bibliographical references and index. ISBN: 9789814296687 LCCN: 2009922623 Subjects--Topical Terms: Hospitality industry--Marketing.Tourism--Marketing. LC Class. No.: TX911.3.M3 / .M878 2010