Roberto, Ned <br/><br/>
User-friendly marketing research :  how to use marketing research to make profitable decisions / 
Ned Roberto 
 - second edition 
 - Manila  Life Cycle Press  2002 
 - 416 :  illustrations ;  27 cm. 
<br/><br/> includes bibliography. 
<br/><br/><label>ISBN: </label>9718611061 
<br/><br/><label>Subjects--Topical Terms: </label><br/>1. marketing research. 2. marketing decisions. I. title
<br/><br/><label>LC Class. No.: </label>HF5415.2 R63 2002