"Treacy, Michael" <br/><br/>
The discipline of market leaders:  choose your customers, narrow your focus, dominate your market/ 
Michael Treacy 
 - New York:  Addison-wesley publishing company,  1995. 
<br/><br/><label>ISBN: </label>0201554194 
<br/><br/><label>LC Class. No.: </label>HD 41  / .T71 1995