Marketing strategy: text and cases/ O.C. Ferrell and Michael Hartline
Material type:
BookPublisher: Singapore: Cengage Learning, 2015Edition: Sixth edition.Description: xxvi, 587 pages: illustrations; 26 cm.ISBN: 9789814698856.Subject(s): Marketing -- Management
| Current location | Call number | Copy number | Status | Date due | Item holds |
|---|---|---|---|---|---|
| University of Santo Tomas-Legazpi College of Business Management and Accountancy | Circ HF 5415.13 .F383 2015 (Browse shelf) | 1 | Available | ||
| University of Santo Tomas-Legazpi College of Business Management and Accountancy | Circ HF 5415.13 .F383 2015 (Browse shelf) | 2 | Available | ||
| University of Santo Tomas-Legazpi College of Business Management and Accountancy | Circ HF 5415.13 .F383 2015 (Browse shelf) | 3 | Available |
Total holds: 0
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| Circ HF 5415.2 .M35 2020 Marketing research: | Circ. HF 5415.3 P47 2002 Consumer behavior and marketing strategy / | Circ HF 5415.13 .F383 2015 Marketing strategy: | Circ HF 5415.13 .F383 2015 Marketing strategy: | Circ HF 5415.13 .F383 2015 Marketing strategy: | Circ HF 5415.13 .K36 2017 Marketing management/ | Circ HF 5415.13 .M37 2001 c1 Marketing & Management: a reletationship marketing perspective |
Includes index.
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